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Copyright © Soflyy

About Soflyy

We've been building software for the web since 2005. Our products have been used by everyone from freelance web developers to large fortune 500 companies.

Who We Are

Our small team of product designers, developers, and support specialists is spread across 7 different countries.

Meet our team...

We Love WordPress

Back in 2008 when we released our first commercial WordPress plugin, the WordPress marketshare was about 10%. Now it's almost 30%.

We extend our gratitude to everyone who contributes to the WordPress project. We are very happy to be able to make such a great living doing something we enjoy.

Letter from the Founder & CEO


I'm Louis Reingold, the founder & CEO of Soflyy. I've been profitably building software for the web since 2005, when I was 14 years old.

It seems everyone in our industry has some heroic story about their success, a blog where they share their purported business wisdom, and some page on their website that rambles on about their guiding principles and how enlightened they are.

We don't do any of that. This company exists to make money, so we try to avoid distractions. We generally avoid blogging, speaking, bragging about our success under the guise of "transparency", attending too many conferences, doing interviews, and anything else that would take our focus away from what matters most: our customers and our products.

Best Regards,
Louis Reingold
Soflyy Founder & CEO

P.S. You can find me on Twitter @LouisReingold or visit my website.